Poland is one of Europe’s most ambitious and technically advanced poultry markets. As the country continues to lead in production volume, efficiency, and exports, many of its producers are now looking for the next competitive advantage—intelligent, integrated poultry management software.
At PoultryPlan, we’re proud to support that transition.
With a strong track record across the Benelux region, where our software is already used daily by leading poultry companies, we are now expanding into Central Europe, with a clear focus on the Polish market. To lead this effort, we’ve welcomed Mariusz Dempniak as our Sales Manager for Central Europe, bringing deep regional insight and sector knowledge to our growing international team.
“I provide Polish clients—from feed mills and hatcheries to broiler and layer breeders, and all the way to slaughterhouses—with insights into how PoultryPlan can enhance their operations,” Mariusz says. “It’s not just about software; it’s about helping them boost profitability, streamline planning, and reduce manual work.”
Why PoultryPlan, why Poland?
Polish poultry producers are known for their professionalism, technical expertise, and openness to innovation—traits that make the market an ideal match for PoultryPlan’s modular, user-driven platform.
“I am genuinely impressed by the depth of industry knowledge here,” Mariusz continues. “Producers in Poland understand both the biology and the business. That readiness to adopt new, smarter systems is what makes this such an exciting opportunity.”
Since launching our presence in Poland in April 2024, we’ve seen strong interest from forward-thinking companies. Several clients have already implemented initial modules to improve production organization, cost control, and data transparency. And for many of them, full integration across the production chain is just around the corner.
“We are not tied to any third-party suppliers or market entities,” Mariusz explains. “That independence gives our clients full control. Combined with a team that includes both poultry experts and top-tier developers, it’s a rare combination—and our customers see the value right away.”
From digital challenge to industry standard
What sets PoultryPlan apart is that our software isn’t generic—it’s purpose-built for poultry, refined through years of collaboration with producers, and adaptable to every part of the chain. And while implementation is modular, the vision is holistic: complete integration and real-time insight across the entire operation.
“Some producers have already made the first step and invested in initial modules. Their goal is clear: better production planning, improved margins, and a system that grows with them,” says Mariusz. “For others, it's just a matter of time before they join them.”
The Polish poultry sector’s momentum reminds us of where Benelux markets stood just a few years ago—highly professional, but fragmented in terms of digital systems. Today, those same markets rely on PoultryPlan daily to stay ahead of the curve. We're confident Poland is on a similar path.
“I truly believe what we’re building here—first in Poland, then more broadly across Central Europe—is just the beginning,” Mariusz says. “The future is digital, and PoultryPlan is ready to lead that transformation.”
Ready to see what PoultryPlan can do for your poultry operation?
If you're a Polish producer—or operating elsewhere in Central Europe—get in touch to see how our poultry management software can bring clarity, control, and efficiency to your production chain.
